About the Audience
| Male |
54% |
Parents of children under 16 |
32% |
| Female |
46% |
New South Wales |
30% |
| Age 35-49 years |
31% |
AB Quintile |
22% |
| Age 50-64 years |
26% |
|
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See full site stats
Description
The new design of the BigPond Homepage is based on feedback from customers and employees, launching with a cleaner, easy-to-use design with a lighter feel and improved layout. BigPond’s home page offers quick access to all of the premium BigPond content channels including Sport, Movies, Travel, Health, News, Music, Games, Shopping, TV and Kids. This content is accessible to any audience and there are also other services and utilities specifically for BigPond ISP members including Email and billing. BigPond’s audience sweet spots include Upper Socio-Demographics, Families with Children, Grocery Buyers and Small Business Owners.
Statistics
| Page Impressions |
87,169,000 |
Session Duration |
33:39 |
| Unique Visitors |
1,589,000 |
Frequency |
15.09 |
Source: Nielsen Online Ratings Sep 2012